Consumer preferences have clearly shifted towards sustainable, environmentally-friendly products. This trend has extended to the world of wine, where more & more retailers appreciate the practicality & eco responsibility of wine in Recyclable Carton formats.
Currently six of our CAMAS single varietal wines along with our Terroir Specific Malepere are available in the BIB format with a view to having the entire range of all eleven wines available within the next year. This modern format offers exceptional quality & advanced ecological benefits from production to end disposal.
Retailing wine in this format offers a 25 - 30% reduction in costs against the traditional bottle format on like for like product. These cost savings are largely due to packaging, transport costs & end disposal.
Our BIB format preserves the wine in perfect conditions: the wine is fully protected, no light coming in & combined with the tap system & a contracting bag it's impossible for the oxygen to get in & create an oxidized wine. Whereas this will occur with an open bottle within a few days, BIB product can be consumed in optimal conditions, with all its properties intact (colour, aromas, flavours) up to six weeks after it was opened.